My latest learnings on
Sales & Conversion

My posts on Growth / SaaS / Ecomerce / Website / AI.

Personalized Lead Magnets?

How I Created 200+ Personalized Lead Magnets That Actually Convert (Without Generic PDFs)

Personal Value?

How I Created 200+ Personalized Lead Magnets That Actually Convert (Without Generic PDFs)

How I Created 200+ Personalized Lead Magnets That Actually Convert (Without Hiring Designers)

How I Created 200+ Personalized Lead Magnets Using AI (Without Design Skills)

Generic Landing

How I Created 30+ Hyper-Targeted Landing Pages Using Dynamic URL Parameters (Real Implementation)

How I Cut Bounce Rates by 60% Using Counter-Intuitive Landing Page Design

How I Cut Landing Page Bounce Rate in Half by Breaking Every "Best Practice"

Beautiful Images

How I Cut Product Page Load Times by 70% While Keeping Visual Quality (Real Ecommerce Case Study)

How I Cut SaaS Trial Page Bounce Rate by 67% (Without Changing the Product)

Beautiful Pages

How I Cut SaaS Trial Page Load Times by 70% (And Why It Wasn't About the Tech)

Beautiful Images

How I Cut Website Load Times by 70% Without Losing Image Quality (Real Implementation)

How I Destroyed SaaS Conversion Myths with Feature Pages That Actually Convert

How I Discovered Case Studies Don't Convert (And What Actually Does)

How I Discovered Case Studies Sell Better Than Portfolio Pieces (Real Agency Experiment)

Success Stories

How I Discovered Client Success Stories Don't Convert (And What Actually Does)

Perfect Headlines

How I Discovered Facebook Headlines That Convert 3x Better (By Treating Ads Like Landing Pages)

Facebook Colors

How I Discovered Facebook Landing Page Color Psychology Beats Design Trends Every Time

How I Discovered Facebook's Accessibility Rules Were Costing My Client 30% of Their Revenue

How I Discovered Mobile Optimization Isn't What Everyone Thinks (Real 1000+ Product Store Case)

How I Discovered Most B2B Contact Forms Track the Wrong Metrics (And What to Measure Instead)

Beautiful Design

High Conversions?

How I Discovered That Beautiful Design Kills Conversions (Real Client Data)

How I Discovered That Lead Magnet Length Is Completely Wrong (And What Actually Converts)

How I Discovered That Longer Trials Actually Kill SaaS Conversions (Real Data)

How I Discovered That Making SaaS Trials Harder to Upgrade Actually Increased Conversions

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