Services
Site-rep
Part-time Complice
Ressources
Growth et stratégie
Ecommerce et Shopify
Sales et conversions
IA et automatisation
Tous les playbooks
Tarifs
Playbooks
Contactez-moi
Voir les spots disponibles
Mes derniers learnings.
Mes articles sur Growth/SaaS/Commerce électronique/Site Web/IA.
More Friction
#ERROR!
Better Leads?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
Trust Signals
or
More Friction?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More Friction
→
Better Leads
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
Live Chat
or
Dead Forms?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More Fields
but
Better Leads?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
Reduce
or
Add Friction?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More Friction
Actually
Better Leads
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More Friction
But
Better Leads?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More Friction
#ERROR!
Better Leads
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More Friction
#ERROR!
Better Leads?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
Reduce Friction
or
Add More?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More Friction
#ERROR!
Better Leads?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
Generic CTAs
vs
Qualified Leads?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More
Not
Less
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More Friction
But
Better Leads?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More Friction
#ERROR!
Better Leads?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
Counter-Intuitive
Strategy
That Works
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More Friction
#ERROR!
Better Leads?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More Friction
#ERROR!
Better Leads?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More friction
#ERROR!
Better leads?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More Friction
#ERROR!
Better Leads?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
More Friction
#ERROR!
Better Leads?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
Better CTAs
or
More Friction?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
Lead Quality
But
More Friction?
The Counter-Intuitive Strategy That Improved Our Lead Quality by Adding MORE Friction
Previous
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
97
98
99
100
101
102
103
104
105
106
107
108
109
110
111
112
113
114
115
116
117
118
119
120
121
122
123
124
125
126
127
128
129
130
131
132
133
134
135
136
137
138
139
140
141
142
143
144
145
146
147
148
149
150
151
152
153
154
155
156
157
158
159
160
161
162
163
164
165
166
167
168
169
170
171
172
173
174
175
176
177
178
179
180
181
182
183
184
185
186
187
188
189
190
191
192
193
194
195
196
197
198
199
200
201
202
203
204
205
206
207
208
209
210
211
212
213
214
215
216
217
218
219
220
221
222
223
224
225
226
227
228
229
230
231
232
233
234
235
236
237
238
239
240
241
242
243
244
245
246
247
248
249
250
230 / 250
Next
Abonnez-vous à ma newsletter pour recevoir des playbooks business chaque semaine.
Inscrivez-moi !
