Services
Site-rep
Part-time Complice
Ressources
Growth et stratégie
Ecommerce et Shopify
Sales et conversions
IA et automatisation
Tous les playbooks
Tarifs
Playbooks
Contactez-moi
Voir les spots disponibles
My latest learnings on
Sales & Conversion
My posts on Growth / SaaS / Ecomerce / Website / AI.
Newsletter Style
or
Corporate Template?
How I Doubled Email Reply Rates by Breaking Every "Best Practice" for Shopify Discount Emails
Manual Outreach
or
Automated Success
How I Doubled Email Reply Rates by Breaking Every "Best Practice" for Shopify Review Automation
Trust Signals
or
User Experience?
How I Doubled Email Reply Rates by Breaking Every "Best Practice" for Website Trust
Email Templates
or
Spam Bot?
How I Doubled Email Reply Rates by Breaking Every Review Reminder "Best Practice"
Generic
or
Specific?
How I Doubled Facebook Ad Conversions by Breaking Every Landing Page "Best Practice"
Product descriptions
that
convert?
How I Doubled Facebook Ads Conversion Rates by Breaking Every Product Description "Best Practice"
One-Page Sites
or
Multi-Page?
How I Doubled Homepage Conversion by Breaking Every One-Page Website "Best Practice"
Generic CTAs
vs
Context-Driven CTAs
How I Doubled Landing Page Conversions by Breaking Every CTA "Best Practice"
Facebook Ad
Kills
Conversions?
How I Doubled Landing Page Conversions by Breaking Every CTA Placement "Best Practice"
Chatbots
or
Best Practices?
How I Doubled Landing Page Conversions by Breaking Every Chatbot "Best Practice"
More Fields
or
Better Leads?
How I Doubled Lead Quality by Adding MORE Form Fields (The Counter-Intuitive Strategy)
Less Fields
or
More Friction?
How I Doubled Lead Quality by Adding MORE Friction to Contact Forms (Counter-Intuitive Strategy)
More Friction
#ERROR!
Better Leads?
How I Doubled Lead Quality by Adding MORE Friction to Contact Forms (Counter-Intuitive Strategy)
Less Fields
or
More Friction?
How I Doubled Lead Quality by Adding MORE Friction to Contact Forms (Counter-Intuitive Strategy)
Better Forms
or
Worse Results?
How I Doubled Lead Quality by Adding MORE Friction to Contact Forms (Real B2B Case Study)
Easier Forms
or
Better Leads?
How I Doubled Lead Quality by Making Contact Forms HARDER to Fill (Counter-Intuitive Strategy)
Mobile Forms
but
More Friction?
How I Doubled Mobile Contact Form Submissions by Adding MORE Friction (Counter-Intuitive Strategy)
Mobile
or
Desktop?
How I Doubled Mobile Conversion Rates by Breaking Every "Best Practice" Rule
Mobile-First
or
Mobile-Smart?
How I Doubled Mobile Conversions by Breaking Every "Mobile-First" Design Rule
Mobile Features
or
Desktop Rules?
How I Doubled Mobile Conversions by Breaking Every Feature Page Design Rule
Mobile First
or
Desktop First?
How I Doubled Mobile Conversions by Breaking Every Homepage "Best Practice"
Mobile UI
vs
Desktop Rules?
How I Doubled Mobile Conversions by Breaking Every Mobile UI "Best Practice"
Fake Testimonials
or
Real Stories?
How I Doubled Reply Rates by Breaking Every "Best Practice" for Testimonial Collection
Feature Page
or
E-commerce Site?
How I Doubled SaaS Conversion by Breaking Every Feature Page "Best Practice"
Previous
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
62 / 94
Next
Abonnez-vous à ma newsletter pour recevoir des playbooks business chaque semaine.
Inscrivez-moi !
