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My latest learnings on
Growth & Strategy
My posts on Growth / SaaS / Ecomerce / Website / AI.
Product-Channel Fit
Beats
Perfect Products
How I Discovered Product-Channel Fit Beats Perfect Products Every Time (Real ROI Data)
Product-Channel
or
Paid Ads?
How I Discovered Product-Channel Fit Through Failed Facebook Ads (And What Metrics Actually Matter)
Product-Channel Fit
without
Paid Ads?
How I Discovered Product-Channel Fit Without Burning Ad Budget (Real Client Results)
Lovable UX
isn't
Perfect Design
How I Discovered That "Lovable" UX Isn't About Perfect Design (Real Client Learnings)
Attribution
or
Growth?
How I Discovered That Better Attribution Tracking Was Actually Hurting My Client's Growth
Lovable MVP
or
Complete Failure?
How I Discovered That Better User Retention Sometimes Means Making Your MVP Harder to Use
Distribution
Beats
Features?
How I Discovered That Distribution Beats Product Features: A Contrarian Take on SaaS User Acquisition
Page Speed
vs
Beautiful Design
How I Discovered That Page Speed Beats Beautiful Design for User Experience Rankings
SaaS Awareness
or
Vanity Metrics?
How I Discovered That SaaS "Awareness" Metrics Are Mostly BS (And What Actually Matters)
SaaS Awareness
or
Vanity Metrics?
How I Discovered That SaaS "Awareness" Metrics Are Mostly BS (And What Actually Matters)
Referral Programs
vs
Retention Loops?
How I Discovered Why Most SaaS Referral Programs Die (And the 3-Layer System That Actually Scales)
Product Channel
or
Marketing Fail?
How I Discovered Why My Client's Paid Ads Failed (And Built a 10x Better Channel Strategy)
Custom Code
or
Modular?
How I Ditched Custom Code for Modular Components (And Tripled My Client Delivery Speed)
Beautiful Design
or
Fast Rankings?
How I Doubled Homepage Conversions by Breaking Every Website Design "Best Practice"
Bubble MVP
or
Performance?
How I Fixed My Bubble AI MVP Performance Issues (Without Rebuilding Everything)
Attribution
or
Channel Fit?
How I Fixed My Client's $50K Marketing Attribution Problem (And Why Most Channels Were Lying About ROI)
Competition-Free
or
Everyone?
How I Found 20,000+ SEO Keywords Everyone Ignores (My Competition-Free Strategy)
Cost-Effective
or
Expensive?
How I Found Cost-Effective Marketing Channels That Beat Paid Ads (Real Case Study)
Webflow
or
WordPress?
How I Got CTOs to Actually Say Yes to Webflow (After 7 Years of WordPress Wars)
Complex Onboarding
or
Self-Service?
How I Improved SaaS Onboarding by Making Sign-up Harder (Real Client Case)
Budget Outreach
or
Premium PR?
How I Landed 50+ SaaS Influencers Without Paying a Dime (Budget Outreach Strategy That Actually Works)
Attribution
Lies
More Than It Reveals
How I Learned Cross-Device Tracking Lies More Than It Reveals (Real Client Data)
Build First
or
Validate First?
How I Learned MVP Validation Should Happen Before Building (Not After)
Machine Learning
or
Magic?
How I Learned Machine Learning Integration is About Labor, Not Intelligence
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